Google – Google Apps
How teams of all sizes connect, create, and collaborate.
A flexible, innovative solution for people and organizations to achieve more.
Challenge
• enable existing Google Partners (VARS, MSPs, Web Hosters, Consultants, Agencies, GSIs, Telecom Agents etc) to make a high-margin, hi-value recurring revenue business on and around Google Apps
• prove a high-margin, high-value recurring business model to showcase-to and recruit new Partners
• create Partner success stories
Process
• interviewed Google staff and selected Google Partners
• created formal cohort analysis of interview results
• presented go-forward plan to Google staff and Partners for approval
Solution
• created the Google Apps Partner CSP Program
• online on-demand, infinitely scalable education, training, content and consulting creating Google Apps Partners as Value Creators including their own Pro Services delivering business outcomes
• online and interactive Partner and ISV Ecosystem enabling co-education and co-innovation
Accolade
"One of the main goals of the Google Apps Reseller Program is enabling Google resellers to build a significant and sustainable business based on the Google Apps platform. Google has partnered with *CSBexcellence to develop the programs, tools and training to help our reseller partners achieve these business-building goals. CloudRevenuePartners brings incredible experience to this initiative through its many years of building recurring revenue businesses for Managed Service Providers and now Cloud Service Providers”
Jeff Ragusa, National SMB Manager for the Authorized Google Apps Reseller Program
*SEBS was fka CSBexcellence
Asigra
Industry leading ransomware protection software provider.
Challenge
• enable existing Asigra Partners (VARs, MSPs, SPs) to make a high-margin high-value recurring revenue business on and around Asigra solutions
• prove a high-margin, high-value recurring revenue business model to showcase-to and recruit new Partners
• create Partner success stories
Process
• interviewed Asigra staff and selected Asigra Partners
• created formal cohort analysis of interview results
• presented go-forward plan to Asigra staff and Partners for approval
Solution
• create the Asigra Partner CSP Program
• infinitely scalable education, training, content and consulting creating Asigra Partners as Value Creators including their own Pro Services delivering business outcomes
• online and interactive Partner and ISV Ecosystem enabling co-education and co-innovation
Accolade
"We have always believed that by combining our technology with effective marketing and sales tools for building a cloud backup and recovery business we were ensuring success for our partners," said Eran Farajun, Executive Vice President, Asigra. "Our partnership with *CSBexcellence builds on that philosophy with a definitive playbook for building an MSP business that capitalizes on the convergence of cloud computing with traditional methods of IT service delivery. We are also very excited to have David Smith join our organization and lead Asigra's roll-out of this new partner development program on a global basis."
*SEBS was fka CSBexcellence
AppSmart
Smarter access to technology. Find, buy and manage all your business technology solutions on one platform.
Challenge
• enable existing AppSmats Partners (VARs, MSPs, Telecom Agents, SPs) to make a high-margin high-value recurring revenue business on and around AppSmarts solutions
• prove a high-margin, high-value recurring revenue business model to showcase-to and recruit new Partners
• create Partner success stories
Process
• interviewed AppSmarts staff and selected AppSmart Partners
• created formal cohort analysis of interview results
• presented go-forward plan to AppSmart staff and Partners for approval
Solution
• created the AppSmart Partner Business Building Acceleration Program and Digital Marketing-as-a-Service withing AppSmarts catalog
• programs and consulting creating AppSmarts Partners as Value Creators including their own Pro Services delivering business outcomes
• end customer facing Digital Marketing-as-a-Service
• worked with AppSmart Partner Managers to support Partners and end clients
Accolade
“We have always believed that by combining our marketplace with effective MRR cloud business building programs, we were ensuring success for our partners,” said Van Murray, Vice President of AppSmart. “Our partnership with CSBexcellence builds on that philosophy with a definitive program for building a TSP business that capitalizes on the explosive growth of cloud computing.”
*SEBS was fka CSBexcellence
Global Micro
At Global Micro we understand that it is hard to keep up with the pace of technological innovation, let alone take the lead. Access 20+ years of experience in delivering IT solutions so you can focus on what you do best.
Challenge
• create a comprehensive partner program via Strategic Partners eg Telco's in South Africa (SA)
• enable SA Telecom and other Telco's Account Managers and Partners to sell cloud/SaaS solutions
• create marketing content and campaigns to attract Partners (VARs, MSPs, Agents, Consultants)
Process
• interviewed Global Micro staff and selected Partners
• created formal cohort analysis of interview results
• presented go-forward plan to Global Micro staff and Partners for approval
Solution
• created a Cloud Solutions Business Playbook from Cloud/SaaS 101 to how to market and sell Cloud/SaaS as business outcomes
• created and delivered Partner facing and end client facing marketing and sales content
• supported Global Micro and their Strategic Partners on their on-going marketing and sales efforts
Accolade
“We have developed a total success formula for any qualified and committed MSP to profit from the cloud. It begins with our state-of-the-art hosted services and world-class operational support but also includes a technology integration strategy for delivering customer solutions and a business-building strategy for our partners to accelerate revenue growth and maximize profitability,” commented JJ Milner, Managing Director of Global Micro. “Through our partnership with *CSBexcellence, we now have the most extensive program for becoming a successful managed cloud service provider in the market place.”
*SEBS was fka CSBexcellence
Softchoice
We're passionate about uncovering obstacles, solving problems and creating success for our customers. Our technology solutions help you win today and be prepared for tomorrow.
Challenge
• create a cloud/SaaS marketplace from scratch
• define categories of relevant cloud/SaaS solutions to make it easy and relevant for users
• create a comprehensive marketplace of individual cloud/SaaS technologies emphasizing the value of each
Process
• interviewed Softchoice staff on the desired business outcomes
• researched and created lists of cloud/SaaS technologies that aligned with their desired business outcomes
• on an on-going basis presented to Softchoice staff lists of individual cloud/SaaS technologies within categories and bundles that address desired business outcomes
Solution
• created a complete marketplace of individual cloud/SaaS technologies and placed each into categories and bundles that address desired business outcomes
• created content marketing and sales to support the value of the marketplace as well as the individual cloud/SaaS technologies, categories and bundles
Accolade
“My responsibilities at Softchoice, a $1B IT Solutions Provider, was to lead the development and launch of a new business called Softchoice Cloud, a Cloud Services Brokerage (CSB), with a target of bringing in sustained double-digit growth to the company in the next 5-10 years. My responsibilities encompassed all aspects of the development and rollout of Softchoice Cloud including the selection and packaging cloud technologies as high-revenue and high-margin customer-focused solutions. To help me accomplish this mission I turned to *CSBexcellence. The team at CSBexcellence applied their unparalleled experience, tools, methodologies and industry contacts to help me successfully launch Softchoice Cloud on-time and on-budget. I highly recommend CSBexcellence without hesitation.”
Ferhan Bulca
Senior Consultant, Softchoice
Reported directly to Kevin Wright CIO, Softchoice
*SEBS was fka CSBexcellence
BitTitan
Our fully automated, industry-leading SaaS solution enables IT to quickly migrate email, files, and other workloads from a wide range of Source and Destination endpoints.
Challenge
• enable existing BitTitan Partners (VARS, MSPs, Consultants, Telecom Agents etc) go beyond email migration services to building a high-margin, hi-value recurring revenue business
• prove a high-margin, high-value recurring business model to showcase-to and recruit new Partners
• create Partner success stories
Process
• interviewed BitTitan staff on BitTitans new SaaS products that will facilitate a recurring revenue business for Partners
• on an on-going basis created and presented to BitTitan staff a Partner facing recurring revenue Playbook
• presented go-forward plan to BitTitan staff that created a Playbook and Roadshow plan with content
Solution
• created a Partner facing recurring revenue Playbook and Roadshow plan and marketing promotion content
• executed on a US and EMEA Roadshow to existing and BitTitans Partners including BitTitans distributor Partners
• provided on-going Partner facing sales and marketing content and campaigns to help drive recurring revenue business
Accolade
“Every IT services provider in the world - whether they call themselves a VAR, SI or MSP – needs to adopt a cloud business model or risk becoming irrelevant. *CSBexcellence brings decades of experience to help TSPs successfully complete that difficult process. Their expertise in packaging compelling solution bundles and driving demand through next-generation digital marketing is a valuable, rare combination of skills.”
- Rocco Seyboth, VP Marketing, BitTitan
*SEBS was fka CSBexcellence